Facts show that a number of developed countries apply social psychology theories to accomplish strategic political objectives. The use of social psychology theories is gaining more importance in today’s life especially in business environment where they are applied to understand consumer behavior. Yet, studies concerning the use of those theories in political environment are limited in the open literature. In other words, several researchers have made use of social psychology theories in different fields. Nonetheless, little research, if any, has made to undertake this subject in particular in political arena. Therefore, additional contribution especially in political field is still needed.